Being the David in an industry full of Goliath’s can cause a marketer’s head to spin. Their budgets are bigger; they have more manpower and a larger market share. Instead of trying to outspend Goliath, which is typically impossible, use your budget strategically to increase your brand’s awareness in your market with native advertising.
Learn how native advertising can be used for your health system to increase service line awareness.
Lillian Lockhart, Digital Communications Manager
Methodist Health System
